Client: Tika Styled It :), Online Boutique
Role: Founder, Creative Director, Stylist
Deliverables: Brand identity, Shopify website, product photography, campaigns, Instagram content, email marketing, events
Timeline: 2013–2023
Instagram: [@hauteboutik]
Website: Archived
The Styled Story:
Haute Boutik was my creative playground before Tika Styled It ever had a name. Born out of a love for bold colors, statement looks, and unapologetic confidence, it evolved into a cult-favorite online boutique known for its editorial-style campaigns and standout styling. Every product, photoshoot, and email drip was designed to make women feel like walking art. This 10-year journey taught me how to run a brand with style, strategy, and soul, and it's still the blueprint for how I help others do the same.
Styled Touches:
Color-coded homepage drops + campaign names
Styled shoot direction & product pairings
20K+ Instagram following and repeat customers
Fully styled product collections and gift guides
Known for “Color Stories” seasonal campaigns